What Is The History Behind Music Videos?
by
Amy Nutt
Many musical artists made their careers a success by using music
videos. As an important part of the music industry, music videos not
only showcase an artist's singing talent, but also how they perform.
The history of music videos shows how the use of the videos
transformed the music industry.
Premiering in 1974, the Australian TV show "Countdown" played an
important role in the development of the music video industry. Music
video clips were used as a method of promoting acts that were to
appear on the show. As the popularity of the video clips grew, the
music industry began to realize the marketing potential of these
music clips. One of the most notable video clips features was the
AC/DC hit, "It's A Long Way to the Top." During the 1980s,
"Countdown" aired in 22 countries.
In 1980, the New Zealand group Split Enz became one of the first
bands to create an entire set of music promo clips and market them
on video cassette for each song on their album, "True Colors."
Predating MTV by almost three years, "Video Concert Hall", was the
first nationwide video music program on American television.
Premiering in June 1981, one of the first US programs to play music
videos was the USA Cable Network program "Night Flight". Night
Flight predated MTV's launch by just a few months.
In 1981, the U.S. video channel MTV was launched and it began the
age of 24-hour music television. They launched the channel with the
video, "Video Killed the Radio Star." Throughout the 1980s, MTV
expanded to become an important tool used in music marketing.
Singers like Madonna not only used music videos to promote their
albums, but to create their images. In 1983, the almost
14-minute-long video for Michael Jackson's song "Thriller," was
released. It became the world's most successful and influential
video in music video history.
In 1985, MTV launched the channel VH1 which featured softer music
for an older audience than the typical young MTV audience. In 1987,
MTV Europe was launched and in 1991, MTV Asia was introduced.
In 1988, the MTV show, Yo! MTV Raps was launched. The show helped to
bring hip hop music to a nation wide audience. Two of the videos
that are most famous for being two of the three most expensive music
videos of all time are Michael and Janet Jackson's "Scream," which
cost $7 million to produce, and Madonna's "Bedtime Story," which
cost $5 million. "Scream" is still the most expensively video ever
made.
During the 1990s, MTV launched channels around the world that
included: MTV Latin America in 1993, MTV India in 1996, and MTV
Mandarin in 1997. In 1996, MTV2, originally called "M2" was launched
as an alternative and older music video channel.
By the mid-2000s, MTV and many of its other channels had stopped
showing a large number of music videos and began showing reality
television shows.
Music Videos have played an important role in the success of many
artists and the music industry.
Looking for the most popular
music videos online? Come check out the largest collection of
music videos online featuring all of the most popular artists
and bands including Eminem, Akon, Lil Wayne music videos and many
others!
Article Source:
ArticleSnatch Free Article Directory |